Web video

May11

Now that super-fast broadband speeds are the norm rather than the exception, it’s no longer an issue to have video on your website.

Not long ago, including a video on your homepage was not practical. This was for several reasons, like dial-up access made it impossible for your users to view video, and production costs made it out of reach for most people. Later, it became more affordable, and it was a good option to include video on your site.

Now, it’s imperative.

If you don’t have a good quality, professionally produced video on your website, your site will look out of date, your search engine ranking will be lower, and you could lose sales. Video on your website will help to maximise your sales because video engages your customers in a way that no other medium can do.

You don’t necessarily need to appear in the video yourself; there are many options for you to successfully utilise video on your website.

Five Golden Rules about Web Video

  1. Don’t feature yourself unless you are naturally comfortable selling yourself and your company services
  2. Include customer testimonials. Your happy customers can speak volumes.
  3. Try to include “interview” style video. This is great if you are not comfortable talking to camera, just talk to someone else.
  4. Use video wisely – if you have lots of separate areas of your business, it can make more sense to categorise your videos
  5. Be careful with “auto-play” videos. Some potential customers find video which plays automatically very irritating, and can be put off straight away.

Video on your website will certainly increase interest in your products and services, and you might risk losing to your competition if you don’t take advantage now. Call Basingstoke-based Grafix Production on 01256 835555 or drop us a line to find out just how affordable web video can be. We think you’ll be pleasantly surprised!

If you have a couple of minutes, why not take a look at our showreel.

Music video production and motion graphics

May10

Creating your music video using motion graphics alone is an ideal solution for bands who don’t have the budgets for large scale productions, using lots of crew, extras, staging, lighting etc. It’s also a great way to enhance existing footage which can be integrated or edited using special effects.

vidprod

Grafix Production is fully equipped with the latest motion graphics technology, and can utilise great, ground-breaking techiques to stunning effect, such as:

  • 3D visualisation
  • Particle systems
  • Explosions
  • Light effects
  • Overlays
  • Chromakey
  • Text effects
  • Colourisation & film looks
  • Creative editing
  • Time remapping

 

Freelance Graphic Design

May10

Full Service Freelancing

Basingstoke graphic design company, Grafix Production is a freelance graphic design company based in Basingstoke, Hampshire. We cover all the surrounding areas, including Winchester, Alton, Alresford and Andover and Newbury in the south and west, and Reading, Bracknell, Farnham, Fleet, Farnborough, Windsor, Maidenhead and London in the north and east.

But that’s not all, we also have many international clients in Europe, including Spain, Holland, France and Germany, as well as the United States.

In addition, we have clients based in all areas of the UK, as far north as Newcastle, Leeds, Manchester and Huddersfield, and as far west as Cornwall.

All-in-all, Grafix Production provides a high quality graphic design and web design service at budget prices, all over the world! We also offer:

  • Graphic design
  • Web design
  • WordPress
  • CMS
  • Photography
  • Video production
  • Motion graphics
  • Animation
  • Presentations
  • Exhibition video
  • Illustration
  • Branding
  • Logo design
  • Stationery
  • 3D visuals
  • Special Effects
  • Filming
  • Editing
  • Copywriting
  • Scriptwriting

So why not give us a call, on 01256 835555

5 Reasons why your website should use video

May10

Here are 5 compelling reasons why video is an absolute necessity for your website.

1. Video on your website delivers a much higher response rate – up to 10 times higher than text and graphics, with customers 85% more likely to make a purchase when they can see a product demo in video form.

2. For the first time in history, more time is spent watching video on the internet than watching television.

3. A website which includes video is 53% more likely to appear on the first page of a google search.

4. People inherently trust video more than text and graphics, making video a very powerful communication tool.

5. Online video is simply the fastest growing medium in history.

Accessible and affordable

Now, video is more accessible than ever. Everyone as access to the once prohibitively expensive tools to make video, giving rise to the likes of YouTube and Vimeo, but unfortunately, including poorly made or mediocre video will have less impact that a professionally produced video.

Website video is not just limited to product demonstrations. Your company, no matter what it does, will benefit by including professional video on its website.

Here are some more great ideas of how video can be incorporated into your company’s website:

  • Testimonials from satisfied customers
  • Explaining some difficult-to-grasp concepts
  • News-style messages from the CEO, perhaps on a regular basis
  • Tours of your facilities. Great for restaurants, hotels, golf courses and other leisure venues
  • Product and service demonstrations
  • Giving your business a personality

Grafix Production is a video production company in Basingstoke, Hampshire, with full capture, editing and motion graphics facilities. Call us today on 01256 835555 to find out how video is not only affordable, but can generate the results that your business needs. See ourshowreel for examples. Or contact us using the form, or by email to info@grafixproduction.com

Affiliate Marketing : Cheap banner ad production service

May09

New : Affiliate Banner Bundles

Basingstoke-based Grafix Production is launching a new bundled solution for companies wanting to take the step into affiliate marketing. From your existing creative, we will take your messaging and produce a standard set of banner ads in animated GIF or static JPEG format, optimised for Google and affiliate sites.

We will provide the full range of sizes for a fixed price per message, with 3 bundles available as follows:

Banner Bundle 1:

  • 468 x 60 Message Banner
  • 120 x 60 Logo Banner

Banner Bundle 2:

  • 120 x 600 Skyscraper
  • 468 x 60 Banner
  • 120 x 240 Banner
  • 125 x 125 Small Banner
  • 120 x 60 Logo Banner
  • 88 x 31 Button

Banner Bundle 3:

  • 728 x 90 Wide Banner
  • 300 x 250 MPU
  • 200 x 200 Medium Square Banner
  • 120 x 600 Skyscraper
  • 160 x 600 Wide Skyscraper
  • 468 x 60 Standard Banner
  • 120 x 240 Banner
  • 125 x 125 Small Banner
  • 120 x 60 Logo Banner
  • 88 x 31 Button

All banners will be provided with a strong call to action to help generate the best possible response rate. We can provide banners which are event specific, such as a range promoting a sale event, or Christmas, Easter or Valentine’s Day; or product specific, such as a new range or style of product. Banners will be size optimised for speed and of very high quality.



Pricing*

Bundle 1 (2 ads) : £65.00

Bundle 2 (6 ads) : £175.00

Bundle 3 (10 ads) : £225.00

Contact us today to arrange a free sample and get your affiliate marketing moving. Call 01256 350646 or email us here

*Note, pricing is for bundles of ads containing the same message and featuring the same or similar creative.
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