Viral Video Production

May27

“I want to go viral…”

We get asked about viral video production almost every day. Many clients want to make videos that ‘go viral’, however, there are no guarantees that video will be watched and more importantly, shared. Here at Grafix Production, we understand that the most unusual or original ideas are those that work best. Add to that the beautiful videography we create, and a great edit, the success of your video is much more likely.

This is one of a new series of viral videos for top gadget insurer, Protect your bubble.

Call us today for a chat.

Corporate Video

Feb18

Getting your corporate message across, of trying to explain a complex proposition or business idea can sometimes be a challenge in itself. Adding a professionally produced video to your website is often the best way to do this, and can help your audience understand far more than just words and pictures.

Typically, a corporate video on your website will increase online sales, drive calls to action and increase contact enquiries. In addition, it will improve online engagement, extend the time on site, reduce bounce rate and increase page views.

Below is a video we recently created that explains a little about one particular company, its values and the overall proposition, explained very eloquently by the company’s CEO.

5 ways to use video on your website

May30

video-wall2

It’s not all about sales. Yes, sales are a massive part of your business, but you should be thinking about online video as something more than just a sales tool.


1. Video FAQs

You could think of your top ten FAQs and include a recording of the answer, either in person of graphically, using motion graphics techniques, or even a combination of both!

2. Product Demonstrations

These are like mini TV ads on your site, showing off your products and services.

3. Video Blogs

If you regularly want to communicate with your customers – maybe you use Twitter already as part of your business, then why not start a video blog?

4. Tutorials

Perhaps you sell a product or service that needs further explanation, or maybe there are new ways to use your products. It’s a great idea to use video to demonstrate and teach.

5. Explain complex concepts

Some business concepts can be quite complicated to explain using just words and pictures. Sometimes, a little animation, or some footage of your concept in practice can get the message understood quickly and succinctly.

Why you should have video on your website

May30

Website Video – A “no-brainer”?

The first place that your potential customers look to find out about your company is your website. Your site is a reflection of your business, and should show your company in the best possible light. Your business must appear professional, approachable, and friendly.

More and more companies are featuring video on their websites to enhance their message and engage their audience. This has the effect of converting more visitors into customers. Not only that, but search engines like Google, Bing and Yahoo see sites that contain rich media such as video as premium sites, offering their users and visitors a better, richer and altogether more useful experience, and thus will rank the site higher, increasing the chances of appearing on the first page of search results.


3 reasons why you should consider video on your website

1. It shows that yours is a forward thinking company.

If your website visitors see that you are a forward thinking organisation – someone who uses the latest technology to enhance an augment their visit, they are more likely to respect what you do, share with their friends and ultimately become a customer. Their friends might do too.

2. It adds a personal touch.

If you can talk directly to your visitors in a friendly and engaging way, to make a connection which is impossible to do otherwise. Some people don’t feel comfortable talking directly to a camera, there are several techniques we use to alleviate this problem, such as using an interviewer off camera to ask questions, or using case studies or testimonials.

3. It adds insight.

Video allows you to quickly demonstrate your products and services to your audience. Sometimes, a “how to” or demonstration video can do the work of pages of text and graphics. Furthermore, this allows you to cultivate an ongoing relationship with your customers by encouraging return visits to view tutorials, updates, new products etc.

Video on your website is a very powerful sales and marketing tool. It gives you the means to market your products and services, enrich your website visitors’ experience, and is shows that your company is forward-thinking, innovative, and ahead of your competition.

Grafix Production can help you make to most of website video

Call us today on 01256 835555 to find out how.

10 reasons why your website should include video

May30

newwebvid

With bandwidth and speed restrictions rapidly becoming a thing of the past (for most of us in business), websites are now more able to cope with high bandwidth features, like video streaming and Web 2.0. Here are 10 reasons why you should consider video for your company website:

  1. Video puts your message in a nutshell
  2. Video sells your ideas better than being there
  3. Video is expected by your customers
  4. Video is accessible to your customers
  5. Video can go viral, making your customers spread the word
  6. Video leads to more sales enquiries
  7. Video is used by your competition
  8. Video is easy, if you come to Grafix Production
  9. Video costs much less than you might think
  10. Video gives your customers more confidence in you

To find out more about how Grafix Production can help you create affordable, high quality video for your website, call us now on 01256 835555 or drop us a line. See our contact page for more details, and view our showreel here.

Website design

May16

Grafix Production provides a website design service which includes the deployment of simple, one page sites, through to full CMS systems and applications. We can also provide WordPress customisation and hosting.

When choosing a web design agency, website design is critically important in the success of your online presence, as well as marketing your website. You need to ensure that not only does your online presence look good, but you also need to get as many people as possible actually seeing it. Our capability, along with technically sound build, will help your business to shine online. Get a quote today.

Prices from as little as £149 for a website including a years hosting.

Basingstoke web designers

May14

If you need a website for your company and you don’t know where to start, Grafix Production can help you get moving quickly. We can provide a bespoke design service, or a CMS site tailored to suit your needs. Call us now on 01256 835555 for a no-obligation, free consultation. Or drop us an email, and we’ll send you our free getting started pack.

5 Reasons why your website should use video

May10

Here are 5 compelling reasons why video is an absolute necessity for your website.

1. Video on your website delivers a much higher response rate – up to 10 times higher than text and graphics, with customers 85% more likely to make a purchase when they can see a product demo in video form.

2. For the first time in history, more time is spent watching video on the internet than watching television.

3. A website which includes video is 53% more likely to appear on the first page of a google search.

4. People inherently trust video more than text and graphics, making video a very powerful communication tool.

5. Online video is simply the fastest growing medium in history.

Accessible and affordable

Now, video is more accessible than ever. Everyone as access to the once prohibitively expensive tools to make video, giving rise to the likes of YouTube and Vimeo, but unfortunately, including poorly made or mediocre video will have less impact that a professionally produced video.

Website video is not just limited to product demonstrations. Your company, no matter what it does, will benefit by including professional video on its website.

Here are some more great ideas of how video can be incorporated into your company’s website:

  • Testimonials from satisfied customers
  • Explaining some difficult-to-grasp concepts
  • News-style messages from the CEO, perhaps on a regular basis
  • Tours of your facilities. Great for restaurants, hotels, golf courses and other leisure venues
  • Product and service demonstrations
  • Giving your business a personality

Grafix Production is a video production company in Basingstoke, Hampshire, with full capture, editing and motion graphics facilities. Call us today on 01256 835555 to find out how video is not only affordable, but can generate the results that your business needs. See ourshowreel for examples. Or contact us using the form, or by email to info@grafixproduction.com

Sidebar